Charles P. Garcia
About Charles P. Garcia
Speech topics
Make Diversity Work for You
Integrate diversity into your corporate culture and enjoy increased profits, improved market share and higher shareholder value.
Charles Garcia is a strong supporter of diversity in business. In fact, in 2003 he directed that his company, Sterling Financial, join the “Fortune 500” brief of leading American businesses supporting the University of Michigan in its quest to attain a diverse student body. Garcia believes that diversity in education translates into diversity in Corporate America—and that embracing diversity is not just a way to remain competitive in our changing world but can give you the competitive edge in seeking out new customers and increasing revenues.
The rapid globalization of business and our own changing demographics will have a profound effect on America’s corporations. Those who embrace diversity with a strategic approach and an eye on economic benefits and return—as opposed to a socially mandated, “feel good,” unquantifiable way—will be able to compete more effectively in the future.
Companies must take a holistic approach to diversity, one that incorporates employee recruitment, supplier/affiliate relationships, marketing, community involvement and more.
Speaking videos
Books by Charles P. Garcia
“A Climb To The Top: Communication & Leadership Tactics To Take Your Career To New Heights” (2016)
The top positions in companies go to the most compelling communicators. Regrettably, this critical skill set is often overlooked. Career success is determined 5 percent by your academic credentials, 15 percent by your professional experiences, 15 percent by your natural ability, and 65 percent by your communication skills. Given that so much is at stake, whatever career you’ve chosen, it’s critical to communicate effectively. A Climb to the Top author Chuck Garcia draws on years of coaching and consulting experience to explain how you can become a persuasive communicator. By utilizing such concepts as the Primacy/Recency Effect and the Rule of Three, a public speaking beginner can gain the confidence and influence of a seasoned veteran. Read this book, practice the techniques, and take your communication skills and career to new heights.
“A Message From Garcia: Yes, You Can Succeed” (2006)
success Can Be Measured In Various Ways, But Ultimately, Success Is Defined By The Person Striving To Achieve It. Charles Patrick Garcia Knows This Well. Throughout His Career, From Chairman Of The Cadet Honor Committee At The U.s. Air Force Academy To White House Fellow To Ceo Of The Nation's Fastest Growing Hispanic-owned Business-garcia Has Learned How To Succeed, And Now He Wants To Show People From All Walks Of Life, At Any Age, How To Do The Same In Both Business And Life.
At a glanceCharles P. Garcia
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