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Don Peppers - Customer Experience & Relationship Strategy Expert; Best-Selling Author of "The One to One Future"; Marketing Futurist

Don Peppers

Profile updated October 9, 2026
LocationTravels from Menlo Park, CA, USA
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$20,000 - $30,000
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About Don Peppers

Dan Gingiss
Libby Gill
Doug Lipp
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Digitally Transformed Marketing and CX

  • Business Competition, Future Tense Technology is raising customer expectations, and now you’re competing with Amazon, Apple, JetBlue, and Amex. Four strategies for succeeding in the transparent future.

  • The Omnichannel Myth: 99% of companies that say they’re “omnichannel” aren’t. Three obstacles to overcome before joining the 1% of companies that really are.

  • After e-Commerce: Immersive Commerce Today’s programmatic marketing tactic is tomorrow’s smartphone app, so get ready now for an online CX featuring “chatvertising” and bot-to-bot marketing.

Speaking videos

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Books by Don Peppers

The one to one manager: real-world lessons in customer relationship management - Book by Don Peppers

“The one to one manager: real-world lessons in customer relationship management” (1999)

The one to one manager: real-world lessons in customer relationship management

One to one, B2B: customer development strategies for the business to business world - Book by Don Peppers

“One to one, B2B: customer development strategies for the business to business world” (2001)

One to one, B2B: customer development strategies for the business to business world

Enterprise one to one: tools for competing in the interactive age - Book by Don Peppers

“Enterprise one to one: tools for competing in the interactive age” (1999)

Enterprise one to one: tools for competing in the interactive age

The one to one future: building relationships one customer at a time - Book by Don Peppers

“The one to one future: building relationships one customer at a time” (1993)

The one to one future: building relationships one customer at a time

Customer Experience: What, How and Why Now (1) - Book by Don Peppers

“Customer Experience: What, How and Why Now (1)” (2016)

Customer Experience: What, How and Why Now (1)

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