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Dr. Mohanbir Sawhney - Strategic Marketing Expert, Innovation Scholar, Technology Consultant

Dr. Mohanbir Sawhney

Profile updated March 19, 2025
LocationTravels from Illinois, USA
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$30,000 - $50,000
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About Dr. Mohanbir Sawhney

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Books by Dr. Mohanbir Sawhney

Fewer, Bigger, Bolder: From Mindless Expansion To Focused Growth - Book by Dr. Mohanbir Sawhney

Fewer, Bigger, Bolder: From Mindless Expansion To Focused Growth” (2014)

Why The Best Way To Drive Growth Might Be To Focus Rather Than Expand When Sanjay Khosla Took Charge Of Developing Markets For Kraft Foods In 2007, The Business Was Floundering. Six Years Later, Annual Sales Had Soared From $5 Billion To $16 Billion With Significant Improvement In Profitability. The Secret? Making Fewer, Bigger, And Bolder Bets And Stopping A Lot Of Small Stuff. Kellogg School Professor Mohanbir Sawhney Discovered A Similar Formula For Stellar Results-focus And Simplicity-in Advising Fortune 500 Companies. Now Khosla And Sawhney Have Combined Their Experiences Into A Seven-step Model For Sustained Profitable Growth In Any Market, Based On Fewer But Better Bets.

The seven steps to nirvana: strategic insights into e-business transformation - Book by Dr. Mohanbir Sawhney

The seven steps to nirvana: strategic insights into e-business transformation” (2001)

Today's most successful companies never sit still. Even as they introduce their newest e-business initiatives, their next generation of improvements is already near completion. Traditional organizations-especially larger, low-tech businesses-must reinvent themselves if they are to hold their positions against these new business competitors. The Seven Steps to Nirvana leads managers through the systematic stages needed to transform traditional businesses-regardless of their industries-into fierce competitors. Combining hard-hitting analyses with case studies of businesses that made the transition, this concrete, practical tour de force opens readers' minds.

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