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Gary Ginsberg - Media Strategy & Corporate Communications Expert; Author of "First Friends"; Former EVP at News Corporation & Time Warner; Founding Partner of 25Madison

Gary Ginsberg

Profile updated July 23, 2026
LocationTravels from New York, NY, USA
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About Gary Ginsberg

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How JFK's Lifelong Friend Helped Shape U.S. Foreign Policy

This article has been adapted from Gary Ginsberg's first book, First Friends: The Powerful, Unsung (And Unelected) People Who Shaped Our Presidents. Twenty-one months into his term in the White House, the youngest elected president in American history found himself facing a crisis so grave that it threatened not only his political life but also humanity itself.

'First Friends': New book explores presidential BFFs who helped shape history

Gary Ginsberg profiles the confidants of nine U.S. presidents who helped their respective commanders in chief chill out, strategize and make history. Everyone needs a BFF, especially people in high places: someone to lean on in good times and bad. When President Bill Clinton got himself into a pickle or wanted to play 18 holes, he’d tell his staff, “Call Vernon.” Were it not for his buddy Vernon Jordan, Clinton might not have wound up in the White House.

Presidential Friendships the Focus of New Book From Former Clinton White House Lawyer Gary Ginsberg

Gary Ginsberg’s proximity to power during his years as a lawyer in the Clinton White House gave him a keen understanding of how influence works in the executive branch. But the spark for his new book, “First Friends: The Powerful, Unsung (and Unelected) People Who Shaped Our Presidents,” came from his observations of two other political figures: Gary Hart and Donald Trump.

Books by Gary Ginsberg

First Friends The Powerful, Unsung (and Unelected) People who Shaped Our Presidents - Book by Gary Ginsberg

First Friends The Powerful, Unsung (and Unelected) People who Shaped Our Presidents” (2021)

First Friends The Powerful, Unsung (and Unelected) People who Shaped Our Presidents

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