John Costello
Profile updated March 19, 2025
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$10,000 - $20,000About John Costello
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Building Brands and Driving Profitable Sales Blending Both Traditional and Digital Marketing
Dunkin' Brands President, Global Marketing Innovation, John Costello, will discuss how Dunkin’ Brands keeps a 60-year-old icon relevant to consumers today. As part of this, you will learn how Dunkin' determines the right role for social, mobile and digital marketing when traditional marketing continues to work very well.
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