Kent Lewis

With the Great Resignation, Great Gloom and the general challenges of recruiting and retaining employees plaguing employers, creating a sticky corporate culture is more important than ever. Economic uncertainty has also created challenges with customer acquisition and retention. While conventional wisdom would indicate an equal investment in employee experience (EX) and customer experience (CX) would yield equal returns, research indicates otherwise. In this session, Kent Lewis will outline the relationship between EX and CX and how to invest effectively to maximize both customer and employee engagement and retention. This session will outline useful tools and strategies to develop a Culture of Caring that has proven to increase revenue and profitability.

Learning Objectives and Takeaways:

• Define a Culture of Caring and how it drives EX.
• Illustrate the potential ROI developing a Culture of Caring.
• Understand how your organization can foster a Culture of Caring.