Scott Glatstein

Over-promise and under-deliver. Sometimes it feels like that’s a foregone conclusion in today’s marketplace. Companies expend tremendous resources in search of the perfect strategy…compelling, credible and distinguishing. Yet 90% of these strategies will fail in the marketplace. While they may have been good strategies, they weren’t the right strategy. Audiences will learn:

Why most strategies fail The defining elements of an appropriate strategy How to prevent over-reaching What to do once the strategy is written The keynote version (60-90 minutes) of the program introduces the audience to the basic concepts. Workshops are available in half and full-day formats. These are workbook driven and allow the organization to address a specific challenge they are currently facing