Yiying Lu

In this talk, Creative Director Yiying Lu will share her branding design, illustration and typography projects from a multicultural & linguistic aspect. She will showcase and talk about her cross-cultural design practices for global companies and organizations, such as Disney Shanghai, Twitter, China Australia Millennial Project, Wasabi Warriors, the Dumpling Emoji Project and so on. This talk will take audiences on a journey of exploring creativity within cross-cultural communication in the age of globalization.