In this inspiring and practical talk, Ailbhe Keane shares how inclusive design can spark creativity, unlock new markets, and transform how organizations think about innovation. Drawing from her experience building Izzy Wheels into an award-winning global brand, she shows how designing with accessibility at the core leads to better products, richer customer experiences, and stronger brand loyalty. Audiences will learn why inclusivity is not just a social responsibility but a powerful competitive advantage, and how small shifts in mindset can create large-scale impact. This session combines storytelling, real-life design examples, and actionable strategies that empower teams to build a more inclusive, human-centered future.
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