Alon Zaibert

How do you know your client tells you what they really feel? How do you know if they share with you their real challenges, pain-points, struggles. Are you sure you truly know their vision, aspirations, desires? With real life examples based on the 3 Pillars of Emotional Relevance: Stand Out, make an Impact, Get Personal, Alon provides the attendees with practical tools to establish, enhance and maintain the level of trust required to get to the genuine needs of your client. And then, and only then, you could focus your solution to address the right issue.

Attendee Results: By adopting the Emotional Relevance™ approach, you can learn to establish, maintain, and deepen trust and openness with your clients. This will lead to higher retention rates and increased opportunities for cross-selling and upselling. Develop the ability to understand the intricacies of your clients' true needs, aspirations, and challenges by utilizing the Emotional Relevance Mapping and Relationship Meter workbook.