Building a stronger culture of innovation is a goal of most leaders today. It’s a worthwhile aspiration, but progress toward it is elusive. This is due in part to the expression itself, a juxtaposition of two words (“culture” and “innovation”), each of which is vague and ambiguous; put them together and the problem is compounded. David Duncan introduces a new – and precise – definition for what a culture of innovation really is and the factors that create one, and applies it to real-world examples to explain why some organizations are more (or less) innovative than others. Throughout, he engages participants in a discussion to apply these ideas in their own context, and helps them to identify concrete actions they can take to make their own organizational cultures more innovative.

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