David Meerman Scott
About David Meerman Scott
““We are pleased that David was part of our event and helped create such a successful event. Everybody enjoyed his enthusiastic and interesting keynote. He received among the highest ratings by the audience.” ”
Speech topics
Turning Customers into Fans!
I share how organizations that are human-centered instead of data-obsessed attract radical devotion around products, services, and ideas as diverse as campgrounds, business-to-business software, batteries, and restaurants. I show how and why people become passionate about the things they love. And I teach how any company can harness for itself the most energetic customer force in the world: die-hard fans.
Speaking videos
Media coverage
Successful Salespeople Are Content Curators
I see a convergence of sales and marketing via content to reach buyers. In my research of successful companies, marketing is using content to reach many people...
David Meerman Scott Expands Relationship With Marketing Software Company HubSpot
HubSpot, Inc. announced that David Meerman Scott, a long-time member of its advisory board, will expand his relationship with the company to become Marketer in Residence.
David Meerman Scott interview talks about his best-selling marketing books
Apart from being a popular marketing speaker, David Meerman Scott is an icon in the social media and PR industry having authored several international bestselling marketing books including The New Rules of Marketing & PR and Real-Time Marketing & PR.
David Meerman Scott Energizes Crowd with Real-Time Marketing Message at DSE 2016
David Meerman Scott, celebrated speaker, marketing strategist and author of The New Rules of Marketing & PR amongst other notable titles, waited in the back of Hall N2 at the Las Vegas Convention Center yesterday morning to give his keynote speech at Digital Signage Expo 2016 entitled Real-Time Marketing, Newsjacking and Digital Signage.
Books by David Meerman Scott
“Standout Virtual Events: How to create an experience that your audience will love” (2020)
In this essential guide, David Meerman Scott and Michelle Manafy share newly emerging best practices in virtual events. As speakers at, and organizers of, virtual events, they have unique opportunities to speak with people in many different aspects of the events business to learn what works. Here, they offer concise, practical guidance you can quickly put into practice.
“The New Rules of Sales and Service: How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business” (2014)
“Real-Time Marketing and PR: How to Instantly Engage Your Market, Connect with Customers, and Create Products that Grow Your Business Now” (2011)
“Marketing Lessons from the Grateful Dead: What Every Business Can Learn from the Most Iconic Band in History” (2010)
At a glanceDavid Meerman Scott
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