Dia Simms

Content. Entertainment. Fashion. Fragrance. Retail. Now, tequila. Dia Simms has distinguished herself as the visionary creative and marketing force behind multiple global brands in multiple industries. A pioneer in utilizing social media and digital innovation, she has been named both an Ad Age Woman to Watch and a winner of the Diageo Global Marketing Brilliance Award. Now at the forefront of branding for the tequila industry, she shares her insights on what it takes to build, lead and manage successful brands—and how to fuel yours for success.