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Donnie Campbell - Math Teacher & High School Basketball Coach; Inspiration Behind the Emmy Award-Winning Series "Ted Lasso"

Donnie Campbell

Profile updated January 21, 2026
LocationTravels from Kansas City, MO, USA
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About Donnie Campbell

Donnie was phenomenal to work with and his enthusiasm is infectious.

Maggie ONeill, Peppercomm for BMW
Zack Kass
Eric Boles
Daymond John
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What’s Your MVP? Leadership Lessons from the Coach who Inspired Ted Lasso

Coach Donnie Campbell is not just an inspirational coach, but also in part, the impetus for the wise and ever so cheerful lead character of the Emmy Award Winning show, Ted Lasso. His colorful keynote provides valuable leadership lessons that can be seen on the court, but more importantly applied in the workplace.

At a time when embracing your uniqueness is a rare quality, he shows how to define your core values while forming your mission, values and plan.

This one-of-a-kind keynote is a real treat for the audience as it combines heartfelt storytelling with specific lessons in leadership that are just as successful on the basketball court as they are when applied in the real world. Donnie weaves together his personal stories of inspiration with tactical take-aways that are more than applicable and welcomed in today's challenging environment.

Donnie’s presentation hits on the following leadership principles and more:

Believe: In a world that seems to be defeating each person in some way, that there is a reason that people are attracted to kindness and good.

MVP: You are your own most "valuable" player - but it's important to know your MVP - (mission/values/plan) as it builds the foundation for everything else.

Motivation and Mentoring: if you are open to it, mentors can provide some of the most meaningful lessons, ones that you will carry with you for years (Donnie shares the invaluable advice he learned from others, how he still carries the knowledge with him today and uses it to motivate his players)

Leadership: You continue to learn when you have a leader and then you learn even more when you become one

Confidence: A simple premise in theory, but it really has many layers - Donnie shares how to build it in yourself and others

Know Your Why: When you are a great leader and you are clear on your “why” - the rest will take care of itself and you will get results beyond what you ever imagined.

Success: Many ways to define success - but it all boils down to how you define it and what matters to you.

Note: Throughout his presentation, there are several quick references to the Ted Lasso show and how Donnie feels about being the inspiration for the show.

Takeaways:

  • Know how to establish your own MVP. When you have a mission, values and a plan, you can be clear on your purpose, focus and make better decisions. This will help you succeed both personally and professionally.
  • Leadership comes in all forms. When you realize what each person brings to the team, you can find ways to motivate each of them individually, while also having them realize the importance of working together to reach their goals.
  • Recognize the importance of supporting future leaders as they learn the ropes and form their own set of values. It’s easy enough to tell them to have self-confidence and know their “why," but you also have to appreciate that it takes years of experience for someone to accomplish this.
  • Having a sense of inner humility can positively affect how you lead. It’s not found in big words, but rather it is found in character, how you look at life and how you treat others.
  • Developing people first through building character and trust will result in long-term success beyond short-term wins.
  • Purposeful and challenging practice builds communication, resilience, and improvement through managed failure.
  • Accountability starts from the top: admit mistakes, learn from them, and improve together to move forward.
  • A culture of respect, hard work, and teamwork unleashes potential where people value and support one another

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