Launching breakthrough market innovations begins with innovating the organization. There are evidence-based strategies for how traditional corporations can integrate the winning traits of entrepreneurial companies (adaptability, speed to market, engagement, creative culture, etc.), and, in this talk, Dustin Garis, explores them all. Examples include P&G FutureWorks and other Fortune 500 firms that have evolved to now reflect fresh start-ups. A must-see talk for companies invested in staying fresh and competitive.
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