As newsroom counsel for The New York Times for over 30 years, George Freeman discusses how representing a media entity such as The Times is similar and different from representing other companies and how those differences affect relating with outside counsel. Of practical aid to inside counsel and litigators, Freeman discusses how your company can best deal with the media if it is in visible litigation or in the midst of a crisis. Similarly, he gives hints on how, if you fear your company will be the subject of a negative article or negative coverage in the media, you can take proactive steps to help your client's cause.
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