Heather Lutze
About Heather Lutze
“Heather was the opening speaker for the Author U Bootcamp--she was the #1 rated speaker for the day, setting the tone and delivering excellent information that even the novice in Internet marketing strategies could grasp. Highly recommend. Judith Briles, Founder Author U”
Speech topics
Seeing is Believing: YouTube For Viral Visibility and Business Success! YouTube is the #2 SEARCH ENGINE on the Internet! Get found here and profit for your business.
With over 800 million unique visitors every month, 100 million people taking social action (likes, shares and comments) each week, and considering that YouTube gets more searches each month than Yahoo or Bing, YouTube istheSocial Media site that captures consumers’ attention in a whole new, exciting and profitable way. You might have noticed that YouTube videos turn up more and more frequently on Google searches and they really stand out. They get noticed. Cash in on the huge numbers of people who agree that “seeing is believing” and would rather be shown, not told. In this talk, Heather inspires, engages and informs with easy to implement, practical YouTube strategies. Get your creativity on and find out how using YouTube in your social media marketing can bring you new business and new opportunities.
This powerful presentation includes:
Not a videographer? Why you can and should still use Youtube
All the ins and outs of creating your own YouTube channel
Effective use of keywords in video titles and descriptions
Keep it fun -- creating effective videos on the cheap
Video? What video? – some great ideas
How to get business with YouTube
The Findability Formula for YouTube is a “how-to” approach to dominating search results and market share online. Learn the essential tactics, tips and tools to market your business on the site that just keeps blowing up bigger and bigger, YouTube.
Speaking videos
Books by Heather Lutze
“Thumbonomics: The Essential Business Roadmap to Social Media & Mobile Marketing” (2011)
“The Findability Formula: The Easy, Non-Technical Approach to Search Engine Marketing” (2009)
At a glanceHeather Lutze
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