Iona Bain

This is an overview of the financial challenges facing the public right now (particularly younger people) and how employers, individuals, and society can respond effectively.

• The cost-of-living crisis and its impact on different demographics
• Advice for how to navigate the crisis as an individual/employer depending on circumstances/demographics
• The housing crisis, central bank/government policy and the increasing complexity of digital finance
• The all-important roadblock between financial independence and settlement
• The wider social and cultural trends driving young people’s dissatisfaction with their finances, such as high expectations set by baby boomers
• The biggest myths surrounding millennial finance, from the avocado brunch fallacy to the idea that we’re all self-employed side hustlers
• The social, economic and financial factors in our favor
• How individuals and/or organizations can capitalize on technology, expanding knowledge and cultural de-stigmatization of money to improve our financial outlook

NOTE: insights can be tailored to be relevant to clients' fields, e.g. insurance, investment etc.