Ideal for Business Owners and Professional Association Members:
Why does everyone go into business for themselves? Freedom. Yet they often end up frustrated because they are spending most of their time running their business, marketing to get business, and the least amount of time actually doing what they went into business to do. They end up feeling frustrated, bogged down and kept from the results they want.
It turns out, it doesn’t have to be that way.
In this talk, attendees will learn a three-part framework that will systemize their practices and behavior so they can take consistent action, learn how to attract and work with only ideal clients and gain clarity on what makes them stand out.
They can stop working “on” their business, get back to doing more of what they’re great at, grow their business, make more money with less effort and regain the freedom they set out to create in the first place!

To be self-employed means more than employing oneself. It’s putting your entire self into your business with a willingness to grow personally and to take action towards building the successful life of your dreams. Small business consultant, photographer and host of The Self-Employed Life podcast Jeffrey Shaw believes we must develop ourselves personally first in order to increase our capacity for the success in business we want. Then all our hard work pays off!

The fastest, easiest, and most profitable way to have a successful business is to work with your ideal customers. They value your offering and pay you what it's worth and they are a joy to serve. But how can you rise above the noise in a crowded marketplace to attract these customers? You learn to speak their secret language.
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