Jerry Meek

In 2008, CEO Jerry Meek boldly told his team at Desert Star Construction that they weren’t going to participate in the recession. And they didn’t! Not only did they survive the economic collapse, but they actually grew during that season to the tune of 15X their previous annual revenue. The truth is, weathering any storm begins before the storm is even on the horizon; that’s why Jerry is passionate about sharing his proven principles for building a crisis-proof business. Looking through the lens of your internal team, your external partners, your clients, and your community, Jerry shares how to lay a foundation that is set up to thrive — and how to turn your biggest crisis into your biggest opportunity.