Jesús Cochegrus

Are we behaving like heroes? Let's analyze our attitude when we play an engaging video game: we are 100% committed to our mission, we focus on the objectives, we are willing to face the challenges, we work as a team, we do not let ourselves be overcome easily, we perfect our strategies and we try again if we make mistakes; without forgetting that we enjoy it and would love to play it again. This is not a coincidence. Our attitude in video games is the result of applying diverse psychological behavioral design game design strategies.

Can we bring this design to our company and our people? In this talk, we will apply some game design secrets to our companies, to foster engagement, teamwork, resourcefulness, productivity, and Innovation. Are you ENJOYING your game?