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Joelle Kaufman - Connection & Leadership in the AI Era Expert; Former $4B CMO & CRO; CEO of GTMFlow; TEDx Speaker & Bestselling Author

Joelle Kaufman

Profile updated August 1, 2026
LocationTravels from San Francisco Bay Area, CA, USA
$
$10,000 - $20,000
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About Joelle Kaufman

Sharon Gai
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Happiness Tripwires: Turn Connection into Measurable Performance in the Age of AI

In the AI era, teams are more productive and more alone than ever, and that disconnection quietly erodes performance, retention, and creativity. Joelle Kaufman shows leaders their most underused lever: happiness tripwires, small, deliberately planted moments of connection that anticipate a need and fire automatically. This is not a feel-good talk. It's a business case, backed by hard numbers: the most connected teams post 18% higher sales, 23% more profit, and 50% less turnover. Audiences don't just hear the science; they feel it, in a live exercise where the whole room's stress visibly drops on cue. They leave with a simple, three-step tool they can use Monday morning to build the connection that makes people sell more, stay longer, and perform under pressure.

Attendee Results:

  • A three-step tool to design happiness tripwires that lift engagement, sales, and retention
  • Understand why connection, not raw intelligence, is the human edge in the age of AI
  • Experience the biology of connection firsthand through a powerful live exercise
  • Learn to turn everyday moments into measurable business outcomes
  • Leave with one question to bring to every AI rollout to protect creativity and collaboration

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Books by Joelle Kaufman

Crushing the Cancer Curveball A Playbook for the Newly Diagnosed and Their Family and Friends - Book by Joelle Kaufman

Crushing the Cancer Curveball A Playbook for the Newly Diagnosed and Their Family and Friends” (2025)

Crushing the Cancer Curveball A Playbook for the Newly Diagnosed and Their Family and Friends

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