Regardless of who and where we are, we are all in the middle of a sweeping revolution. We are already experiencing rapid turbulence in government, politics, the workplace, social and cultural life, and the way we conduct business. While the next few years will be like a rollercoaster, we will emerge in better shape once we all realize that Millennials and GenZ are more prepared technologically and by not being steeped in outmoded ways of thinking, problem-solving, and decision-making. Whether it's companies, nonprofits, religious organizations, or our families, the most dangerous words in the English language are "we will continue to do things the way we have always done them". John Zogby has Zogby polling data, as well as research from others, on why we are headed for better times.


We are Many, We are One: Neo-Tribes and Tribal Analytics in 21st Century America


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