Maria Teresa Kumar

Named by Fast Company as among the most 100 Creative Minds in Business Worldwide for her unique use of technology, media and celebrity to make transformative change and mobilizing the fastest growing group of Americans, Maria Teresa Kumar intimately understands how to utilize innovative approaches to build movements and bring people together. Under her leadership, Voto Latino launched the first ever national mobile voter registration campaign and directly registered over a quarter-million voters, while influencing countless more, during the 2008 election. In this presentation, Kumar shares with audiences how to utilize social networks, technology, and other viral sharing resources to build and maintain buzz – whether for products, services, campaigns, or social causes.