Mike Lannen

AI isn’t the future—it’s now, and it’s revolutionizing how businesses operate and sell. Whether you’re in lodging, marketing, or mountain resorts, this session will show you how artificial intelligence can streamline operations, spark innovation, and drive revenue. Led by Mike Lannen, founder of Eternity, a leading digital garketing and AI consulting firm, this session will equip you with the tools and insights to embrace AI confidently—even if your team or customers are skeptical.

Why You Can’t Afford to Miss This:

You’re managing a competitive business where staying ahead means adopting smarter, faster ways to sell. This session isn’t about jargon or distant possibilities—it’s about real-world strategies you can apply immediately to:

• Streamline Sales Operations: Learn how AI tools can optimize processes, eliminate bottlenecks, and free up your team to focus on closing deals.
• Win Over Skeptics: Gain practical methods to get buy-in from employees and customers who may be hesitant about AI-driven changes.
• Drive Innovation: See how businesses across industries like lodging, resorts, and transportation are leveraging AI to personalize customer experiences and boost revenue.

Tangible Takeaways:

• Clear Steps to Integrate AI into Your Sales Processes—no technical background required.
• Tips to Overcome Employee and Customer Resistance—turn skeptics into advocates.
• Insights on Immediate AI Applications—from chatbots to data analytics that drive results.

Whether you’re a senior manager, director, or a C-level leader looking to stay competitive, this session will provide actionable strategies to elevate your sales and embrace the power of AI. Don’t let your competitors outpace you -- transform your sales approach and position your business for the next level of growth.