“With tools, metrics, and markets pulsing with change, Nilofer's 11 rules are a vital compass to staying relevant & profitable. Embrace them. – Lisa Gansky, Bestselling Author, The Mesh: Why The Future Of Business Is Sharing”
The engineers who become CEO do so because they're artists of technology. The marketers because they're sculptors of identity. The finance guys because they're maestros of money, conductors of cash. HR leads when they are Curators of people, creating outstanding business performances.



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