Rob Jolles

Surely you know plenty of people who need to make a change, but despite your most well-intentioned efforts, they resist. Why? Because people fundamentally fear change, and Rob Jolles knows this scenario all too well. Drawing on his highly successful sales background, and decades of research, he lays out a simple, repeatable, predictable, and ethical process that will enable you to lead others to discover for themselves what and why they need to change. Whether you hope to make a sale, or improve a relationship, Jolles’s wise --illustrated through a bevy of sometimes funny, sometimes moving, always illuminating stories--will he you to ensure that changing someone’s mind is never an act of coercion but rather one of compassion.

Believing in change begins with those who initiate the tactics necessary to influence others, and that’s where the presentation begins. Participants are taken through the ethics involved in changing minds, and the line between influence and manipulation. The presentation then looks through the Decision Cycle that people go through when they are involved in any significant change laying a logical foundation for the tactics necessary to change the minds of others.