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Robbie Kellman Baxter - Marketing Expert & Strategy Consultant, Author of "The Membership Economy"

Robbie Kellman Baxter

Profile updated July 29, 2025
LocationTravels from San Francisco Bay Area, CA, USA
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About Robbie Kellman Baxter

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What Your Organization Needs to Learn from the Membership Economy

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Books by Robbie Kellman Baxter

The Forever Transaction: How To Build A Subscription Model So Compelling, Your Customers Will Never Want To Leave - Book by Robbie Kellman Baxter

“The Forever Transaction: How To Build A Subscription Model So Compelling, Your Customers Will Never Want To Leave” (2020)

More and more companies are concluding that the potential rewards of subscription-based products and services are worth the risk of radically changing their business models. They’re correct. The Membership Economy is here and it’s here to stay―and if you want to compete for the long run, you need to join it.

The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue - Book by Robbie Kellman Baxter

“The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue” (2015)

Topics

EconomyVirtualFinanceBusiness Consulting

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