Robert B. Tucker is a globally recognized futurist, innovation advisor, and keynote speaker who has spent more than 30 years helping leaders anticipate change and build future-ready organizations. A former journalist, he began his career interviewing the world’s leading visionaries —sparking a lifelong focus on how high-performing organizations embrace the future, and lead in uncertain environments. Tucker has served clients in all 50 U.S. states and 54 countries, advising organizations ranging from Microsoft and American Express to government and associations worldwide. He is the author of eight influential books on innovation and leadership, including the recently released "Build a Better Future: 7 Mindsets for Navigating the Age of Acceleration." A Forbes contributor, he has appeared on CBS News, CNBC, Bloomberg, and PBS. He is known for blending original research, vivid storytelling, and practical frameworks that help leaders see further up the road—and act with confidence.

Build A Better Future: 7 Mindsets For Navigating The Age Of Acceleration

For many companies, mastering “innovation” is a daunting challenge yet an urgent necessity. In this groundbreaking book, corporate innovation guru Robert B. Tucker offers a practical, straightforward approach you can use to design and implement a systematic, growth-generating innovation process that is right for your company or business unit. You’ll enjoy the stories and gain valuable insights from Tucker’s study of firms that have launched successful innovation initiatives. And you will avoid their mistakes while benefiting from their best practices.

Teaches strategies for winning and keeping customers, providing methods for differentiating products and services, methods of motivating sales forces, and ways to outthink the competition.

The definitive guide for today's most successful business leaders, Managing the Future offers insights into the greatest corporate success stories of our time. "Oh, how I envy those of you who are about to read and profit from Tucker's insights -- and how I pity your competition! -- Michael LeBoeuf, Ph.D, author of How to Win Customers and keep Them for Life "Guaranteed to stimulate innovative thinking in every leader who applies its powerful message". -- Dr. Denis Waitley, author of The Psychology of Winning In a rapidly changing marketplace, smart companies must work with tomorrow's trends to beat today's stiff competition. In Managing the Future, Robert B. Tucker recounts great corporate triumphs and disasters of the last several decades -- and shows every leader what it takes to keep one's business far ahead of the pack. Invaluable insights into: -- How Levi Strauss keeps an over-century-old company current -- How Dell Computer is taking market share away from bigger industry guns -- How Southwest Air keeps seats filled in a competitive environment -- How Charles Schwab creates new customers -- and more
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