Tim Cortinovis

Agentic AI in Sales: The Quiet Shift from Human-Orchestrated to Machine-Orchestrated Revenue

The biggest change in sales since the arrival of the CRM is already underway, and most organizations are missing it. AI is not the next productivity tool for sellers. It is a new category of teammate that can research accounts, detect buying signals, draft outreach, qualify opportunities, and move pipeline forward without waiting to be asked. In this keynote, Tim Cortinovis takes sales leaders inside the quiet shift now unfolding across Fortune 500 revenue organizations, where core functions are crossing a threshold from human-orchestrated to machine-orchestrated systems. Drawing on work with Siemens, ING, E.ON, Bosch, and Infosys, Tim Cortinovis shows how agentic AI changes the shape of a sales team, what roles disappear, what roles are newly essential, and how to redesign quota, coaching, and forecasting for a world where agents do much of the execution. The message is not adoption. It is architecture.

Attendee Results:

• Understand what separates agentic AI from generative AI, copilots, and traditional sales automation, and why the distinction matters for leadership decisions.
• See live examples of autonomous agents executing prospecting, qualification, and deal-progression tasks end to end.
• Learn how to identify which parts of your current sales motion are ready for agentic execution and which still require human judgment.
• Leave with a framework for reshaping sales team design, comp plans, and manager responsibilities around human plus agent collaboration.
• Gain a forward-looking view of where competitive advantage will sit once agentic sales becomes the baseline, not the differentiator.