Wade Younger

Innovation derives from a need or desire to do something better, different and first. Most organizations are striving to find ways to increase their efficiency, make things easier and faster and deliver to their clients making them feel delight, certainty and trust.

Without nurturing a culture of innovation one can achieve some of the above elements, but not all.

A culture of innovation requires psychological safety, clear processes and an environment where people are accountable and encouraged to take initiatives. At the individual level, you need people who thrive in such environments and can develop their mindset of growth and innovation.

Have a look at some of the most successful organizations. They all have one thing in common. They’ve managed to nurture a culture of innovation.